Which advertising media is right for my business?
Posted by | Posted in Advertising | Posted on 20-01-2009
Marketing should never be an expense; it should be an investment at all times. There should be a 75% expectation at least, that the marketing will produce and reach more in sales than it will cost to advertise. If you do not have that belief then you should not go ahead with the advertising. When logic and emotion clash, emotion will always be triumphant. Even though the different Medias may not be accessible to you nearby, your potential clients are still getting these messages from all kinds of rival services and products.